Ola Electric, India’s leading electric two-wheeler manufacturer, has announced an ambitious plan to double the number of its company-owned service centers, expanding from the current 500 to 1,000 centers by December 2024. This move comes in response to the growing number of customer complaints and long service wait times, which currently amount to about 5,000-6,000 daily.
In addition to this expansion, Ola Electric is launching a new EV Service Training Program aimed at training 1 lakh third-party mechanics. This initiative, under the ‘Network Partner Program,’ will equip mechanics across India with the skills necessary to handle electric vehicle (EV) repairs and maintenance, ensuring better service accessibility in the rapidly growing EV market. This industry-first program seeks to address the gap in service readiness for electric bikes and e-bikes in India.
Quick-Service Guarantee for Ola Electric Customers
Starting from October 10, 2024, Ola Electric will begin offering a phased quick-service guarantee for its customers. Those whose service requests take more than a day will be provided with a backup Ola S1 scooter, ensuring minimal disruption during service periods. For customers subscribed to Ola Care+, the company is also offering Ola cabs coupons valid until their service request is fully resolved, further enhancing the overall customer experience.
Focus on Enhancing Customer Experience
Bhavish Aggarwal, Chairman and MD of Ola Electric, highlighted the company’s vision for the future: “In the last three years, we’ve built a community of over 7 lakh users and established ourselves as the market leader. While we currently operate 800 sales stores, we only have 500 service centers. With our new #HyperService initiative, we are not only expanding our service network but also focusing on offering an AI-powered, on-demand service to improve the ownership experience for our customers.” The #HyperService campaign aims to elevate the overall service experience, making Ola Electric one of the best e-bike and EV brands in the market.
Expanding EV Reach Across India
In another significant development, Ola Electric is ramping up its Network Partner Program, designed to improve EV adoption in tier-2 and tier-3 cities, where electric bike penetration is still low. Currently, Ola has partnered with 625 local dealers and service providers, with plans to scale up to 10,000 partners by the end of 2025. This initiative will play a crucial role in boosting the presence of electric vehicles in India’s smaller towns and urban pockets, ensuring that Ola continues to lead the way in the electric mobility revolution.
With these new initiatives, Ola Electric is positioning itself as a leader in both customer service and EV adoption, reinforcing its commitment to offering the best e-bikes and electric vehicles in the Indian market.
