Hero MotoCorp Raises ₹ 8.6 Crore from Centennial Auction; Announces Exciting Contest for Customers

Hero MotoCorp recently held an exclusive auction for its limited edition Hero Centennial, based on the popular Hero Karizma XMR. The auction raised an impressive ₹ 8.6 crore, with the highest bid reaching ₹ 20.30 lakh. This rare motorcycle was produced to celebrate the legacy of Dr. Brijmohan Lall Munjal, Hero MotoCorp’s founder and chairman emeritus.

Limited-Edition Hero Centennial Auction Raises ₹ 8.6 Crore

Two months ago, Hero MotoCorp announced a special auction for the Hero Centennial, a collector’s edition motorcycle designed to honor the brand’s rich heritage. With only 100 units produced, 75 of these special edition motorcycles were sold at auction, raising ₹ 8.6 crore. The remaining 25 bikes will be displayed at Hero MotoCorp facilities and given away through contests for employees and customers.

The overwhelming response to the auction highlights the deep admiration for Dr. Brijmohan Lall Munjal and his contributions to the auto industry. The funds raised will be directed toward charitable initiatives, reflecting the founder’s lifelong commitment to giving back to society.

Hero Centennial: A Tribute to Excellence

The Hero Centennial is a futuristic motorcycle that stands out with its unique design and premium materials. Based on the Karizma XMR, the Centennial features elements like carbon fiber and aluminum, offering a blend of performance and style. Key design elements include an aluminum swingarm, anodized handlebars, handlebar mounts, triple clamps, and rear-set foot pegs. The single-seat design is enhanced with a carbon fiber seat cowl, giving it a sleek, sporty look.

This limited-edition model also features diamond-cut alloy wheels, a special edition number badge, and a stunning contrast paint scheme for the engine and frame. For improved performance, it comes with adjustable suspension, including 43mm USD forks on the front and a carbon fiber Akrapovic muffler. Compared to the Karizma XMR, the Centennial weighs 5 kg less, tipping the scales at 158 kg.

Exciting Contest for Hero Customers

In line with Hero MotoCorp’s customer-first approach, the company has announced a contest to give away the remaining 25 Hero Centennial motorcycles to customers and employees. Powered by AI, this contest will allow Hero MotoCorp’s 118+ million customers worldwide to participate in winning this exclusive motorcycle.

Conclusion

The Hero Centennial is more than just a motorcycle; it’s a tribute to the legacy of Hero MotoCorp and its founder, Dr. Brijmohan Lall Munjal. With its exclusive design, cutting-edge materials, and reduced weight, it is a prized possession for collectors and bike enthusiasts alike. As Hero MotoCorp continues to innovate, this limited edition model represents a perfect blend of performance, style, and heritage.